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Wednesday, December 17, 2003
 

Sponsor Problems for Lingerie Bowl: According to the Wall Street Journal, Dodge is considering pulling its sponsorship of the Lingerie Bowl, under pressure from its dealers. I am not sure what, if any, breach of contract claims could arise if it does pull out, especially as the "game" (on Super Bowl Sunday) draws near. Apparently, though, another sponsor has approached the Bowl about replacing Dodge, so it may not be much of an issue.

CNN has an article here.





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